A well-optimized page means more leads which translate to more sales! It is just as simple as that. To achieve a well-optimized page there are some key issues of on page optimization checklist that must be observed. These include;
Content should be of high quality, very relevant, fresh and of the right length of between 450-500 words.
The target keyword or search phrase must be included in the headline of the page.
The target keyword or search phrase should be included in the last subheading.
The keywords should be used at least three times within the page. However, it can be used up to ten times. If the keyword is overused within the content, it might be downgraded as just spam. It is always good to keep the reader in mind when writing content to be published online. People don’t like repetitive information and when a keyword is overused it may turn out to be a boring factor in your content.
Content should always be natural and friendly to the readers.
The content should also have some relevant graphics or images which should also have the right keywords. The images help illustrate the target keywords. They also help break the monotony in reading. Remember by just using one picture you are communicating 1000 words to your audience. Incorporate the right keywords in the captions of images or any other graphics used.
Use of quality grammar and correct spelling in your content is a plus point. The search engines downgrade for poor grammar and grammatical errors.
Use of tools that allows visitors to share your information in the form of links is also important to factor in on page optimization checklist that must be considered. It allows your information to reach a wider audience hence more traffic.
It is also good to optimize location. For example, optimization can be done for a specific state, region, and country. Such must be included in the page footer.
Well, the optimized page should have target keywords and tags. For example, all tags such as title tag, Meta description tags, and header tags should be enclosed in HTML tags. For example, A title should be enclosed in,